MICHOACANA MIA

Inovatory began partnering with Lupe’s Mexican Eatery in April 2024, managing all aspects of their social media presence to showcase their fun, fast-casual take on Mexican food.

We provide full-service content creation — including photography, videography, graphic design, and strategic planning — to help the brand stay consistent across platforms and connect with their loyal following.

With five existing locations across San Diego, Lupe’s is known for its flavorful menu, friendly staff, and upbeat atmosphere. Our goal has been to elevate that energy online through engaging, on-brand content that reflects the personality behind the food.

We’re proud to support a local favorite and help keep Lupe’s top of mind (and top of feed).